project

Metso Outotec, a leading provider of sustainable minerals and metal processing solutions, participated at the International Mining and Resource Conference (IMARC). As a major player in the industry, they required a brand space that reflected their reputation and expertise. The 9m x 3m space provided an opportunity for Metso Outotec to showcase their services and brand identity.

A modular design was created, allowing flexibility for Metso Outotec to use their brand space at multiple events. The black and white colour scheme incorporated the company’s brand identity, making it stand out from traditional corporate colours. A timber floor was added to create warmth within the space. The open design of the space provided a welcoming atmosphere for attendees, with areas for casual meetings and discussions.

Branded imagery was used throughout the stand with a minimalist approach to maintain a clean and organised appearance. Their brand space was able to effectively communicate their expertise and professionalism, attracting a large number of visitors to their stand. The design allowed for seamless interaction between the Metso Outotec team and visitors resulting in a successful participation at IMARC.